2017

1st Module

Daily sessions will run 9 a.m. – 12:30 p.m., and 2 p.m. – 6 p.m.

Monday

Morning Introductions Trends and best practices in convergence journalism (Amy) What is convergence journalism and why is it important?  The morning session will focus on major trends, including the rapid growth of video and mobile content, new efforts at engaging audiences and measuring their engagement, the impacts of big data and the so-called “internet of things,” and a renewed focus on long-form storytelling. Examples of best practices from western news organizations will highlight these trends.

Afternoon Mobile journalism is the future of journalism (Amy) The global trend is indisputable. We’ve reached or soon will reach in most countries the tipping point where more people access the internet (including news) by mobile device than by desktop or laptop computer. How should journalists and news organizations create and package content to take advantage of this trend? How will the growing popularity of wearables, drones and other mobile technologies affect news consumption and sharing?

Laying out a web-based story using WordPress In preparation for your final project at the end of this workshop, we’ll demonstrate how to use a free blogging platform to create an effective multimedia story.

Tuesday

Morning Audio reporting (Nathan) This session will go over the basics of audio reporting, such as using the H2N Zoom digital audio recorder, the built-in mics and the lav mics. We’ll also cover the four facets of an audio story, how to create the “theatre of the mind,” the best ways to gather sound and how to interview specifically for audio stories.

Afternoon Practical audio exercise: The sound of ________blank in Almaty. We’ll also use Adobe Premiere Elements to cut audio and produce final pieces. Critique of audio exercise: Roundtable discussion of what worked and what didn’t.

Wednesday

Morning Photography (Nathan) This session will cover how to use the Canon 600D camera as a still-photo camera through learning about the big three elements of technical photography (ISO, shutter speed and aperture).  It will also teach the rudiments of photo composition, lighting and shot selection and photo editing.

Afternoon Practical exercise: 3 great photos, including a scene-setter, a profile and a close-up. Editing photos shot in exercise Photo critique

Thursday

Morning Videography (Amy) This section will cover the advantages and disadvantages of videography, including how to use the Canon 600D as a video camera and how to use it in conjunction with the H2N Zoom We’ll discuss basic ideas such as shot selection and do’s and don’ts of videography. We’ll also cover how to edit videos in Adobe Premiere, covering how to import files, how to align audio to video and how to build sequences in video.

Afternoon Practical shooting and editing exercise: The weather story Video critique:  Roundtable discussion of what worked and what didn’t.

Friday

Morning This morning will be a brief review of the best practices for audio, video and photo reporting. This is in preparation for students going out into the field and spending most of the morning and early afternoon gathering material for their final stories.

Afternoon Students will work with faculty to produce their final piece. Final story critique: A roundtable discussion of what worked and what didn’t.

 

2nd Module Web Design and Development

Daily sessions run from 9 a.m. to 6:00 p.m. Coffee Break from 10:30 a.m. to 10:45 a.m. Lunch Break from 12:30 p.m. to 2:00 p.m. Coffee Break from 3:30 p.m. to 4:00 p.m.

Instructors: Rob Weir, Missouri School of Journalism Bexultan Kazybek, media entrepreneur, Almaty, Kazakhstan

Monday (Sept. 4)

09:00 – 10:30 Introduction to workshop and overview of the latest trends in news design (Rob Weir and Bexultan Kazybek)

10:30 – 10:45 Coffee Break

10:45 – 12:30 Design overview: Color, contrast balance in news design (Rob Weir)

12:30 – 14:00 Lunch Break

14:00 – 15:30 Information flow on the internet; planning and storyboarding (Rob Weir)

15:30 – 16:00 Coffee Break

16:00 – 17:30 Advanced WP themes, how to pick one for your site. Homepages, landing pages and story pages (Rob Weir and Bexultan Kazybek) Homework: Pick three options for site template

Tuesday (Sept. 5)

09:00 – 10:30 Typography and grids (Rob Weir)

10:30 – 10:45 Coffee Break

10:45 – 12:30 Accessibility (Rob Weir)

12:30 – 14:00 Lunch Break

14:00 – 15:30 Understanding how Wordpress works: Plugins and extensions; adding your domain name to your site / Adding social media, audio and video players to Wordpress (Rob Weir and Bexultan Kazybek)

15:30 – 16:00 Coffee Break

16:00 – 17:30 Hands-on session: Website help and discussion (Rob Weir and Bexultan Kazybek)

17:30 – 18:00 Wrap-up Homework: Add type, styles, colors to site (work in style editor to set a width, pick background and header images, etc.)

Wednesday (Sept. 6)

09:00 – 10:30 Cross-platform optimization (mobile) (Rob Weir)

10:30 – 10:45 Coffee Break

10:45 – 12:30 Video, the Web and You (Include discussion of captioning) (Bexultan Kazybek)

12:30 – 14:00 Lunch Break

14:00 – 15:30 Messaging apps and secure communication (Telegram, GroundSource) (Bexultan Kazybek)

15:30 – 16:00 Coffee Break

16:00 – 17:30 Hands-on session: Q&A with individual students, look at their websites together (Rob Weir and Bexultan Kazybek)

17:30 – 18:00 Wrap-up Homework: Check site on mobile devices (phone and tablet if possible) and adjust as needed Make a photosphere

Thursday (Sept. 7)

09:00 – 10:30 User behavior, eyetracking research / user testing, analytics (Rob Weir)

10:30 – 10:45 Coffee Break

10:45 – 12:30 Youtube, Instagram, viral marketing (Bexultan Kazybek)

12:30 – 14:00 Lunch Break

14:00 – 15:30 New tools from Google News (Streetview, photospheres) (Rob Weir and Bexultan Kazybek)

15:30 – 16:00 Lunch Break

16:00 – 17:30 Mapping and visualizing data (Rob Weir)

17:30 – 18:00 Wrap-up Homework: Finish sites

Friday (Sept. 8)

09:00 – 10:30 Wearables (Rob Weir and Bexultan Kazybek)

10:30 – 10:45 Coffee Break

10:45 – 12:30 Storytelling through games and interactives (gamification of sites) (Bexultan Kazybek)

12:30 – 14:00 Lunch Break

14:00 – 15:30 Hands-on: Work on sites, complete final version (Rob Weir and Bexultan Kazybek)

15:30 – 16:00 Coffee Break

16:00 – 17:30 Final Critiques and Feedback (Rob Weir and Bexultan Kazybek)

3rd Module

Data Journalism

Kazakhstan Press Club: January 22-26, 2018 (Almaty, Kazakhstan)

Instructors: David Herzog (Missouri School of Journalism, Columbia, Missouri, U.S.A.) Yelnur Alimova (Zhas Alash newspaper, Almaty, Kazakhstan)

Daily sessions run from 9 a.m. to 6:00 p.m. Coffee Break from 10:30 a.m. to 10:45 a.m. Lunch Break from 12:30 p.m. to 2:00 p.m. Coffee Break from 3:30 p.m. to 4:00 p.m.

Monday (January 22)



09:00 – 10:30 Introduction to Workshop

Overview of the Latest Trends in Data Journalism

(David Herzog and Yelnur Alimova)
 

10:30 – 10:45
 

Coffee Break
 

10:45 – 12:30
 

Using Numbers in the News (Yelnur Alimova)
 

12:30 – 14:00
 

Lunch Break
 

14:00 – 15:30
 

Hands-on Data Session 1: Working with Data (David Herzog)
 

15:30 – 16:00
 

Coffee Break
 

16:00 – 17:30
 

Hands-on Data Session 2: Intro to Excel  (Yelnur Alimova)
 

17:30 – 18:00
 

Wrap-up
 

 

Tuesday (January 23)



 

09:00 – 10:30
 

Hands-on Data Session 3: Comparing Numbers (David Herzog)
 

10:30 – 10:45
 

Coffee Break
10:45 – 12:30  

Hands-on Data Session 4: Grouping and Summarizing

(Yelnur Alimova)
 

12:30 – 14:00
 

Lunch Break
 

14:00 – 15:30
 

Ethics and Securing Your Data Stories (David Herzog)
 

15:30 – 16:00
 

Coffee Break
16:00 – 17:00  

Data Cleaning in Excel (Yelnur Alimova)

 
17:00 – 18:00 Open Lab
 

 

Wednesday (January 24)



 

09:00 – 10:30
Finding Data (David Herzog and Yelnur Alimova)
 

10:30 – 10:45
 

Coffee Break
 

10:45 – 12:30
Best Practices in Data Visualization (Yelnur Alimova)
 

12:30 – 14:00
 

Lunch Break
 

14:00 – 15:30
 

Hands-on Data Session 6: Intro to Tableau (David Herzog)
 

15:30 – 16:00
 

Coffee Break
 

16:00 – 17:00
 

Hands-on Data Session 7: Tableau Interactives (Yelnur Alimova)
 

17:00 – 18:00
Open Lab
 

 

Thursday (January 25)



 

09:00 – 10:30
 

The Power of Mapping (David Herzog and Yelnur Alimova)
 

10:30 – 10:45
 

Coffee Break
 

10:45 – 12:30
 

Hands-on Data Session 8: Mapping in Tableau (Yelnur Alimova)
 

12:30 – 14:00
 

Lunch Break
 

14:00 – 15:30
 

Tableau Project Work Time
 

15:30 – 16:00
Coffee Break
 

16:00 – 17:00
 

FACTCHECK.KZ
 

17:00 – 18:00
FACTCHECK.KZ

Friday (January 26)



09:00 – 10:30 Tableau Project Work Time
10:30 – 10:45 Coffee Break
 

10:45 – 12:30
 

Tableau Project Work Time
 

12:30 – 14:00
 

Lunch Break
 

14:00 – 15:30
 

Presentations and Feedback
 

15:30 – 16:00
 

Coffee Break
 

16:00 – 17:30
 

Presentations and Feedback
 

4th Module

Management and business

Kazakhstan Press Club: March 12-16, 2018 (Almaty, Kazakhstan)

 Instructors: Jim Flink (Missouri School of Journalism, Columbia, Missouri, U.S.A.)

Assel Karaulova (Kazakhstan Press Club, Almaty, Kazakhstan)

 

Daily sessions run from 9 a.m. to 6:00 p.m.

Coffee Break from 10:30 a.m. to 10:45 a.m.

Lunch Break from 12:30 p.m. to 2:00 p.m.

Coffee Break from 3:30 p.m. to 4:00 p.m

Monday (March 12)



09:00 – 10:30 Introduction to Workshop

Overview of the Module, approach

(Jim Flink and Assel Karaulova)
 

10:30 – 10:45
Entrepreneurship and Efficiencies of Scale (Jim Flink)

 

Coffee Break
10:45 – 12:30  

iPhone Training (end to end)
12:30 – 14:00 Lunch Break
14:00 – 15:30  

iPhone Training (end to end)

U-Incorp
15:30 – 16:00 Coffee Break
16:00 – 17:30 Efficient workflow and mindset (Jim Flink)

Kazakhstani Media Landscape & Challenges (Assel Karaulova)
17:30 – 18:00 Wrap-up
Homework:  Create full-length movie using mobile phone and editing applications (show-tell)

 

Tuesday (March 13)



 

09:00 – 10:30
 

Digital Strategy and Deployment/Research
 

10:30 – 10:45
 

Coffee Break
 

10:45 – 12:30
 

Apps and platforms (VK, FB, Insta, YouTube)
 

12:30 – 14:00
 

Lunch Break
 

14:00 – 15:30
 

Apps and platforms
 

15:30 – 16:00
 

Coffee Break
16:00 – 17:00  

Data – driven insights (Assel)

 
17:00 – 18:00 Open Lab
 

Homework: Deploy content on multiple platforms.  Show-tell

 

Wednesday (March 14)



 

09:00 – 10:30
Native Advertising and Content Marketing
 

10:30 – 10:45
 

Coffee Break
 

10:45 – 12:30
Content marketing
 

12:30 – 14:00
 

Lunch Break
14:00 – 15:30  

Breaking down the 5 Ws and the H
15:30 – 16:00 Coffee Break
 

16:00 – 17:00
 

State Law and Ethics Re: Content (A)
17:00 – 18:00  

Homework Research and develop a content marketing strategy based on rubric provided.  Show-tell.
 

Thursday (March 15)



09:00 – 10:30 Media Business Plan
10:30 – 10:45 Coffee Break
 

10:45 – 11:45
 

Vyacheslav Abramov, Vlast.kz: Crowdsourcing and other models
 

11:45 – 12:30
 

Newsroom management (allocation modeling)
 

12:30 – 14:00
 

Lunch Break
 

14:00 – 15:30
 

Newsroom management (allocation modeling)
 

15:30 – 16:00
Coffee Break
 

16:00 – 17:00
 

Organizational insights/development
17:00 – 18:00  

Homework:  Create a “new master plan” for your media organization using Alexander Osterwalder’s Business Model Canvas.  Show-tell.

 

Friday (March 16)



09:00 – 9:45

 
Olga Didenko, Internews: Law and Ethics in content
09:45 – 10:30 Trends and monetization opportunities
 

10:30 – 10:45
 

Coffee break
 

10:45 – 12:30
 

Case studies
 

12:30 – 14:00
 

Lunch
 

14:00 – 15:30
 

Visionary opportunities
 

15:30 – 16:00

 

16:00 – 17:30
 

Coffee Break

 

Presentations and Feedback